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Join The Fair

Be A Part Of the Annual Fair

The annual Alameda County Fair reaches nearly a half a million guests every Summer

Apply to Join our Fair

June 16 – July 9, 2023  join us for the best event of the summer! The annual Alameda County Fair reaches nearly a half a million guests every year. Click to learn more about Fair attendees,  Fair facts and Tri-Valley demographics.


Alameda County Fair is known to have some of the best food vendors around. If you are up to the challenge, submit an application for consideration. Concession space for the next Fair is awarded based on availability, product balance and uniqueness.

Retail vendor

Do you have a great product or service you’d like to bring to the Fair? We are always looking for the next great thing! Vendors are selected based on space availability, product balance and uniqueness.

To showcase your product every day of Fair, there are indoor and outdoor shopping locations. For those wanting more flexibility, there is an outdoor Maker’s Market zone where artists and crafters can showcase their work for just one week or every week of the Fair. And, in 2023 we will launch our first Pop Up Shop for online shopping displays. Product is displayed in a case with a QR code that connects the shopper to your online shopping platform to purchase. Space is limited, subject to approval.


Become a sponsor! Find out how your business can benefit by partnering with the Fair.

For more information, contact:
Sarah Pease

Premium Partner

Alameda County Fair’s Premium Partner Program offers premium commercial space and elevated partner benefits. 

Mobile marketing tour

A Mobile Marketing Tour (MMT) is a type of sponsorship where the sponsor activates a space in a high traffic outdoor area to promote their product or brand for a limited time during the annual summer Fair. With nearly a half million visitors a Fair season, the Alameda County Fair is the best location in the East Bay for an MMT.

Booth spaces range from a 10×10 to 100×100. Date options range from one to 10 days. 

For more information, contact:
Sarah Pease


If you are a professional entertainer interested in bringing your crowd-wowing talent to the Fair, let our people know!

Please contact:
Viking Entertainment Agency


If you are interested in a fun, short term summer job, the Fair is for you! To learn about paid summer internships in marketing and events or jobs in admissions, parking, racing and more, watch our Jobs webpage. 

For more information, click  here